A question people are always asking is, “How do you profit from _____?” The entire point of marketing, digital or otherwise, is always trying to turn a profit. That’s the point of selling products or services, right? Wrong. I’m going to tell you a secret that I’ve learned from endlessly researching “how to market correctly.”…
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Virtual Conferences Are, Indeed, Underrated – Here’s a Look at WHY
Great article posted to Convince and Convert about virtual events, what it can do for your business, impact of the sessions, community and more. Here’s a link to the article It’s a great way to work with your community of customers, partners and contacts – it’s also an excellent tool to educate and generally get…
How Long Does It Take? (To create and start an virtual conference?)
This may be one of the most often asked questions about setting up an event: how much lead time do you need prior to getting an event up, running and online to allow it to be successful? Unfortunately, the short answer is, “It depends.” Fortunately, we can pretty reliably call out what specifically it depends on….