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Category: marketing

The Ultimate Guide to Monetizing Your Virtual Conferences

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Virtual conferences have dramatically increased in popularity in a Covid-19 world. However, we’ve been helping brands host virtual conferences for over 15 years and have helped over 1,000 brands host virtual events. Over the years we have observed what works and one of the things we see a lot of is brands monetizing their virtual…

Powering the Sales Funnel with Virtual Events

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  In a world of Covid-19, virtual events are the new norm and companies are changing gears and adapting virtual events into their strategies. However, here at vConferenceOnline, we have been helping brands with their virtual event strategies long before Covid-19 happened. Because of our experience, we love weighing in on how you can make…

How to Boost Virtual Event Registrations

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So you want to host a virtual event. From small events like one-person webinars to all-day conferences with 20 speakers–your virtual event deserves leverage and the maximum amount of attendees. Lining up speakers and organizing an event is a lot of work. And if you put in a lot of effort, of course, you want…

Post-Event Engagement (Part 2)

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(This version is for Event Exhibitors. If you’re an Event Manager, the post ‘Post-Event Engagement (Part 1)‘ will be a little more applicable!) After an event you’ve sponsored has ended, you’ll probably be pretty relieved. Setting up a booth, selecting sponsorship benefits, and engaging with the attendees in and out of your booth can be…

Post-Event Engagement (Part 1)

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(This version is for Event Managers. Keep an eye out for Part 2 – specifically for Event Exhibitors! You can send that post to your exhibitors to make sure they get the most out of your event!) You’ve hosted your event, you had a lot of great attendees come see it, you had great engagement,…

How to Get Your Message Past the Marketing Noise

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“Show, don’t tell.” It’s one of the first things you learn when you take an English class. Whether it’s a short story or an essay about Nietzche, you want your audience to believe you’re an authority on whatever you’re talking about, but you can’t just insist that you are that authority. When you’re trying to…

Why Is Customization Important?

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One of the more important options you have when selecting a virtual event platform revolves around customization options.  You’re already putting in major effort in creating and providing your virtual event, so the customization (being able to contribute your own look and feel on several key elements) is the fit and finish to your event…

Should you charge for your online event?

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In your to-do list for your event, one of the first things is to decide: are you going to charge attendees to view your event, or are you going to find other ways to cover the cost of hosting? When this question comes up, usually there are two options: Charge attendees to cover the costs…

Virtual Events are Too Expensive!

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The cost of virtual or online events is a really big factor when deciding whether or not to host an event this way. Marketing budgets are always pretty tight and approaching the Powers That Be for a budget boost or with a new idea can be nerve-wracking. Luckily, I can set your mind at ease…

Getting beyond Marketing Emails

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Every marketer’s dream is to have their ideal audience and potential clients come to them. No banner ads, spam marketing emails, or annoying commercials necessary – and it make an advertiser’s job easier. Hands-free marketing is the goal, right? How do you make the marketing process so easy that your clients find you before they even…

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