Every marketer’s dream is to have their ideal audience and potential clients come to them. No banner ads, spam marketing emails, or annoying commercials necessary – and it make an advertiser’s job easier. Hands-free marketing is the goal, right? How do you make the marketing process so easy that your clients find you before they…
Tag: virtual events
What kind of virtual event should you host?
You have decided you don’t want to do an in-person event; you want to avoid the hassle, the enormous costs, the inconvenience. Now, you’re ready to dive into the virtual event space…but with what kind of event? Luckily for you, virtual event platforms are malleable and any kind of event you want to host can…
The Benefit of Session Tracks
Many online event platforms attempt to copy in-person events, particularly when it comes to sessions. During an in-person event, there are a few rooms set up with perhaps a theme for each (or perhaps none at all). The sessions are presented in each of the rooms and there is typically a ten-fifteen minute break in between…
Your Speakers are Your Biggest Assets
A conference relies heavily on its content to market the event – which makes a lot of sense. If you see a movie trailer and hate the concept behind it, you aren’t likely to pay money to go see it, let alone waste your time with it. Therefore, it is extremely important to have talented,…
First Steps to a Virtual Event
If you’re working on a virtual conference or convention, you already know your goals… so what really are your first steps? Contact your speakers!
Do Virtual Events Hurt Your In-Person Events?
This question comes up quite a bit. The short answer… if you do it right, is… No. If you can market the virtual event in conjunction with the in-person event, you end up boosting the value of the in-person event. If you market one, then move to the other, then back again, the messaging can…
Different types of Content and Delivery
Josh Harrison, Producer vConferenceOnline Different types of Content and Delivery The good news is you have options. The other good news is that it’s not hard to choose your option. I’ve seen many types of events and helped produce content for all of them. The important thing to remember is you have to make your content…
Why Virtual?
Why Virtual? Josh Harrison, Producer Before we dig into the more technical stuff, I have to get this out of the way to be sure we’re all on the same page (No, my bosses did not make me write this). Chances are, you’re reading this because you have something you need to distribute to an…